http://theyesmen.org/blog/activists-derail-massive-chevron-ad-campaign-spark-media-vaudeville
FOR IMMEDIATE RELEASE
October 19, 2010 Massive Chevron Ad Campaign Derailed, Media Slapstick Follows
News outlets, citizens duped by web of deceit - but whose?
A day-long comedy of errors began Monday morning when the Yes Men, supported by Rainforest Action Network and Amazon Watch, pre-empted Chevron's enormous new “We Agree” ad campaign with a satirical version of their own. The activists' version highlights Chevron's environmental and social abuses - the same abuses they say Chevron is attempting to “greenwash.”
FOR IMMEDIATE RELEASE
October 19, 2010 Massive Chevron Ad Campaign Derailed, Media Slapstick Follows
News outlets, citizens duped by web of deceit - but whose?
A day-long comedy of errors began Monday morning when the Yes Men, supported by Rainforest Action Network and Amazon Watch, pre-empted Chevron's enormous new “We Agree” ad campaign with a satirical version of their own. The activists' version highlights Chevron's environmental and social abuses - the same abuses they say Chevron is attempting to “greenwash.”
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